Urban Digital Nashville


Urbaanite, a culturally inclusive powerhouse for entrepreneurs, doers, and creatives in the Nashville community was one of the first to support and believe in the Leisure & Labels brand.

Ashley Lawal, Founder Urbaanite + Keva Cooper, Chief Curator LeisureandLabels.com

As I walked into the 3rd Edition of Urban Digital Nashville, I couldn’t help but reflect on just how far my business journey has come. Since my very first Urbaanite feature – “A Guide to Nashville Fashion Week” in April 2015, I’m grateful I never estimated my success on where I started. “A humble beginning” I described to Jamie and Ashanti, my new bargain besties at Sashe Online who were also in attendance.

Headquartered in my living room with an iPad Mini and my tufted ottoman, I set out to start an online consignment shop. I wanted to create a simple solution for women who refuse to quit their daydream of luxury. And attending Urban Digital was a great reminder of why I started. I left loaded with valuable business resources, practical tools, and a newly refreshed network. Urbaanite also gifted guests with some super cool swag and 1 month free membership at the Nashville Business Incubation Center (NBIC). Information sessions included –

  • “Grow Your Business Online” - Daynise Joseph, Google Fiber

  • “Online Branding That Drives Revenue” – Erin Husi, Peter Nappi

  • “Affiliate Marketing is Your Friend” – Devon Murrie, Nisolo

  • “Crafting A Winning Digital Strategy” – Meryl Johnson, Country Music Association (CMA)

Oh! Did I mention the food was Ahhhmazing. My favorite was the sheer perfection of shrimp and grits prepared by KiNiMi Kitchen. I also managed to pick up a cupcake (or 2) from The Cupcake Collection in the food lounge :)

My biggest take away from this year’s Urban Digital :

Create Genuine Ingenuity

“People don’t invest in what you do; They invest in why you do it.

- Meryl Johnson, Country Music Association (CMA)

What is your “Why” in 2018? I’m ramping up a luxurious new launch this summer filled with more convenient ways to achieve your luxury fashion goals. Be the first to snag an exclusive sneak peek by subscribing to our email list.

Let’s slay together :) Stay Tuned!

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